Spiral Branding Touchpoint
![aeroland-software-image-01](https://socialbalance.co/wp-content/uploads/2018/12/aeroland-software-image-01-670x712.png)
Spiral Branding Touchpoint
The spiral shape, known as a helicoid, is used across all branding touchpoints, such as on backgrounds on the app, on branded merchandise and on business cards in a cropped format. Ionity’s wordmark, but a new symbol of a red kite has been added by SomeOne above the top right corner.(Source: designweek.co.uk)